Making Money Web

Many startups arise when someone notices a lot of people doing the same thing in a disorganized or sort of convoluted way. One example is how Foodspotting came about because so many people were using services like Twitter to share pictures of what food they were eating. In a similar vein, Aaron Krane noticed that a lot of people were sharing pictures of their favorite sports moments as they watch them on TV. And now we have Hitpost.

Or we will soon. Hitpost is set to launch later this month as an app for both iPhones and Android phones. With it, you can easily take pictures of the sports game you’re watching and share them with friends. “Simply put, we create a live social community of sports fans who edit the content instead of ESPN,” says Krane.

Krane brings with him some experience to the table as Hitpost is really a combination of two things he’s learned. First, he’s bringing what he’s learned from the social perspective from his time at Slide, where he worked on the Top Friends application, which was at the time the most popular app on Facebook. And he’s bringing what he’s learned over the past year working on Snapshot, a HTML5-based web application for viewing sports images built alongside Sports Illustrated.

Snapshot was the first product that Hitpost got out the door when it launched a month ago alongside the Chrome Web Store roll out. And they’re going to continue to work on it and support it, but Krane felt the timing was right for them to expand into the mobile space and bring what they’ve learned.

“This is our pretty unfettered vision,” Krane notes. He says that sports addicts often pull out their phones every 30 minutes or so when they’re on the go to check up on scores and try to catch highlights of the games they care about. With Hitpost, that content will be delivered right to them in a visual way. This content can be delivered either by what team you’re interested in, what your friends are showing, or based on your location.

And users will be able to add their own commentary to the pictures along the top. This can actually make the images pretty funny. Below the pictures, conversations are had about the games.

But again, why TV images? Why not images from people actually at those games? “This is for what people actually do. People take photos of their TVs. Users are asking for an easier way to do it,” Krane says noting that pictures taken from high up in the stands from camera phones are no good anyway at capturing in-game action.

And Hitpost has some money to make all of this happen. While they’re already making some revenue from Snapshot, the team also raised an angel round of funding last year from a number of high-profile angels including Keith Rabois, Shervin Pishevar, and Naval Ravikant. Khosla Ventures and RRE Ventures also contributed to the round which came in a little over $500,000, Krane says.

Hitpost currently has 8 employees (and 1 volunteer) and they’re based out of an office in the SoMa area of San Francisco. Look for their app to hit later this month.

Mollie Vandor is the product manager for Ranker.com where she likes to make lists about reading, eating and bad-TV-watching. She’s also the media director for Girls in Tech LA. You can find her on Twitter @Mollierosev and on her blog.

Whether you’re looking to make a big change, or just tweak a few little things, the new year gives you the perfect opportunity to reflect on your behavior and resolve to do better going forward.

Of course, it’s one thing to say you want to tackle a typical resolution like get in better physical shape, get in better financial shape or — like many of us who work on the web — get your social media presence in order. It’s another thing to actually accomplish those big, broad goals.

So this year, instead of making your goals big and broad, why not take a page from the web world and use analytics to pinpoint the specific stuff you want to change? And, by that same token, why not use data tracking to hold yourself accountable for keeping all those resolutions too?

Read on for some tips on how to use social media to corral your New Year’s resolutions. Let us know in the comments below what tips worked for you, or share your own resolution advice.

Let’s Get Physical/>

There’s the freshman 15 everyone gains from collegiate pizza and beer, and then there’s the startup 15 many of us tech geeks gain from sodas and office snacks. Between the time spent sitting in front of a computer screen and the time spent networking over drinks and dinners, it’s easy to put on pounds when you work on the web. Of course, you can always try the startup diet, but that’s not necessarily going to work for everyone.

Keeping a food and exercise log might sound like a daunting task, but it turns out you may already be tracking some of that data without even knowing it. Foursquareclass="blippr-nobr">foursquare actually lets you see your entire checkin history and, if you do a quick search, you can find it so you can easily see whether you’ve really been going to the gym or frequenting your fast food runs.

Similarly, the Foursquare stats page lets you see your own checkin trends in handy graphs and lists. There’s even a site called weeplaces that lets you turn your Foursquare, Facebook Places and class='blippr-nobr'>Gowallaclass="blippr-nobr">Gowalla checkins into graphic visualizations. And, weeplaces will let you filter those visualizations by food-related checkins and parks and recreation checkins, so you can really get a handle on your history.

class='blippr-nobr'>Google Mapsclass="blippr-nobr">Google Maps also lets you search your own history, so can get a visual reminder of the places you’ve been searching for, and start picking up on trends in your own behavior. You just have to enable it. And, of course, there’s the age-old pedometer, made a lot easier and more fashionable via a host of iPhoneclass="blippr-nobr">iPhone and Androidclass="blippr-nobr">Android apps that let you easily track how much you’re walking without having to do anything more than a quick download.

Of course, once you establish the things you want to change about your eating and exercising habits, you still have to make those changes stick. class='blippr-nobr'>Appsclass="blippr-nobr">Apps like LoseIt, Weight Watchers and LiveStrong let you log calories you eat and calories you burn via your smartphone. Fitango prescribes personalized plans to help you get in shape, and gives you a forum for sharing milestones you meet with your friends. Similarly, Phitter is like a fitness-focused class='blippr-nobr'>Twitterclass="blippr-nobr">Twitter stream where people share weight loss trials, tribulations and tips to help keep each other going.

Or, you can try something like the Social Workout Challenge, which gives you fitness goals to meet and a community of people to keep you accountable for meeting them. If you really want to take your weight tracking to the next level, there’s even a scale that automatically tweets your weight to the world. While you’re at it, FixNixer and QuitMeter also give you similar tools for tracking your way out of a smoking habit, another great way to get yourself in better physical shape in the new year.

Money, Money, Money/>

For many people, the New Year is also a great time to get a fresh financial start. But again, it’s a lot easier to make changes going forward when you know how you’ve been behaving in the past. That’s where a site like Mint.com can be very handy. class='blippr-nobr'>Mintclass="blippr-nobr">Mint aggregates all of your various accounts, including credit cards, bank accounts and assets, and then turns your spending habits into easy-to-read charts and graphs that show you where you’re spending and where you could be saving. It even lets you compare your shopping and spending habits with other people in your area, so you can see how you stack up. Many credit cards, like American Express Blue and Visa Signature, also give you year-end spending summaries that show you how much you’ve spent, how much you’ve saved, how much interest you’ve accumulated and more.

Once you’ve nailed down how your money is going out the door, you can start figuring out ways to keep more of it in your wallet. Again, this is where tracking will be key to actually keeping those resolutions. First, you can establish your financial goals via an online calculator, which lets you figure out exactly how much to start saving. Once you’ve figured out your goals, there are more than 50 great, free mobile apps to help you track your spending. On Facebook, the BillMonk app will help you keep better track of those tricky situations where you’re sharing a bill with friends, and you need to make sure everyone knows what they owe. XPenser lets you record your expenses from any device, including via tweet and e-mail, and TweetWhatYouSpend gives you a forum for sharing your expenditures with everyone on Twitter, so your friends can help hold you accountable when you blow your budget shopping those post-holiday sales.

Get Your Social Media in Shape/>

Whether or not you work on the web, if you’re reading class='blippr-nobr'>Mashableclass="blippr-nobr">Mashable, chances are you have a social media presence. And, just like your physical and financial identities, your social media self might be due for a little makeover in 2011 too. The good news is that the data is even easier to find when you’re talking about your personal tech habits. For example, you can use the Top Words app to figure out the topics you talk about most on class='blippr-nobr'>Facebookclass="blippr-nobr">Facebook. Klout tells you which topics you talk about the most on Twitter, and all sorts of other stats that will help you pinpoint what it is about your social media presence that you may want to change.

Similarly, BackType analyzes your Twitter profile and tells you what percentage of your tweets are replies, retweets, links, etc. Like Klout, it also tells you who you’re influencing and who your influencers are. And, it shows you your most shared sites. All of these are great data points for determining things you’d like to change about your social media presence. Finally, ViralHeat gives you in-depth analysis of the sentiment around your various social network profiles, which really lets you hone in on how your social media behavior is being received by your followers on Facebook, Twitter and across the web.

Once you’ve established what you want to change, you can set up ViralHeat to send alerts and updates directly to your inbox so you can track the impact of those changes on the fly. Similarly, since Klout and BackType both update regularly now, you can see your statistics change as your behavior does, which is a great way to keep yourself motivated. And, of course, make sure you set up Google Alerts to track all the activity around your various accounts.

If your resolution involves blogging more often, there are plenty of apps to help you do that on the go, right from your phone. Another way to remind yourself of things you want to blog, tweet or post about is by using a service like TwittRemind, which lets you tweet yourself reminders to do things throughout the day.

To make the most of your many profiles, consider setting up a hub page via a service like about.meclass="blippr-nobr">about.me, which lets you showcase all your profiles in one place. Or, sign up for a social network aggregation service to make it easier to make changes on all your profiles at once. You also might want to consider setting up a targeted Twitter list of friends and followers who can help you hold yourself accountable and focus your social media efforts so you can minimize the number of relationships you’re managing and maximize the return you’re getting from all these changes.

New Year, New You/>

Whether your New Year’s resolutions involve getting yourself in better physical, financial or social media shape, the web can help you figure out exactly what you want to change and how you’re going to keep yourself accountable for changing it. 2011 is a brand new year and a completely fresh start, and, breaking your New Year’s resolutions is so 2010.

More Social Media Resources from Mashable:

- 10 More Creative Uses of the New Facebook Profile [PICS]/> - 10 Cool Facebook Status Tips and Tricks/> - 6 Reasons Why Social Games Are the Next Advertising Frontier/> - 3 Things Brands Must Do to Reach Millennials Online/> - How Social Media Can Help With Your Long Distance Job Search

Image courtesy of iStockphotoclass="blippr-nobr">iStockphoto, DNY59

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